“Magazines are making a comeback thanks to the Apple iPad,” writes Jeff Cormier on TheiPadFan.com. In his article he cites pubs like Glamour and Wired who have each experienced new success with their respective iPad apps. So how quickly should we jump on this new technology? Venture capitalist David Pakman, a partner at Venrock suggests that publishers get in on the game early. “Early adopters of new platforms tend to reap the rewards more quickly than the late entrants,” he says. He also points out that only six of the top 20 magazines have iPad apps, with a number of media outlets being hesitant to embrace the new platform. That leaves a lot of room for custom content and new faces to take advantage of the burgeoning market.
Do-it-yourself magazine publishing service MagCloud has even launched a new app that lets any magazine using its platform become optimized for the iPad with just the push of a button. And iPad-only mags are popping up more and more (Sideways, Maverick, Shelf). As content providers, we must also keep track of the constantly moving technology side of things: RIM plans to compete with the iPad with their Blackpad; E Link with its new Pearl technology; and even Sharp is looking to enter the eReader market soon. There truly is a heap of opportunity ahead for digital custom content, and all we have to do is take action.
For more on the matter:
MagCloud gives power to the publishers. (TheiPadFan.com)
What’s the hold up on iPad content? (The Big Money)
RIM’s Blackpad to compete with iPad. (CNET)
New Pearl technology from E Link. (BusinessWire)
Sharp says to enter e-reader market. (Reuters)
New Kindle price drop. (I4U)
Posted By: Digital Trends Team


BlackPad Apps said on 08 Aug, 2010 at 10:32 PM
The fact that all of the rumors about the BlackPad are becoming more and more legit has certainly piqued my attention. If you can recall not too long ago, when the iPad was being released, there were rumors going around that RIM was developing something that they can use to compete with Apple. There wasn't any legitimate proof that the BlackPad existed or was going to exist, or that it was even going to be named the BlackPad.
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