Verging on Convergence

2010 came so fast. It seems like just yesterday we were filling up our Y2K bunkers for the potentially long nightmare sparked by all those crashing computers.  
    
Did I prepare a bunker? No way! I am one who has always had too much faith in technology. In fact, should machines take over the world and enslave mankind, I’ll probably be one of the first, if not the first, to be taken. (I know that being an early adopter has its risks. After all, I begged my parents to buy an Intellivision.)

Luckily, we’re a long way from being directly controlled by machines. We are, however, in an incredibly exciting time for technology, especially with how it allows us to interact with content. Throughout the last decade, we have all talked about convergence, but how cool is it to actually witness convergence?

As New York magazine’s Adam Sternbergh writes, “1999 can be pinpointed as Precisely the Last Year of How Things Used to Be. We listened to music on stereos. We watched TV on TVs. We read books in books and newspapers on newspapers.” Today, that sounds like the stone age.

I’ll boldly say 2010 will be pinpointed as Precisely the Year Real Convergence Began. My wager is not a reaction to just the newly announced Apple iPad or any of the other e-readers, but I’m looking at a whole Google generation growing up with touch screens, mobile apps and living and sharing on the grid. Oh, the many ways we can deliver content to them!

Make no mistake—we are entering a golden age of content, and if you’re still holed up in your bunker, hiding from technology, you’re gonna miss out. Big time.

Posted By: Larry Williams