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04/04/08: The Spy We Love: Hemispheres Magazine Focuses on Bond, James Bond 04/01/08: Four Seasons Magazine is reborn – more elegant, relevant, intelligent 04/01/08: Pace Names New Group Publisher of Inflight Media 11/24/07: Pace Inflights Dominate In 2007 MRI Fall Audience Numbers 11/11/07: Pace Tops Custom Publishing Council's Annual Pearl Awards 09/28/07: Pace Wins Top Honors at Folio: Magazine's Awards Gala 08/12/07: Winterthur Magazine has award-wining year. 07/30/07: Pace Takes Home a Record 29 Awards at APEX 2007. 06/28/07: US Airways Magazine Experiences Record Growth. 04/17/07: Pace Communications Launches New SIGnature Magazine. 03/12/07: Pace Communications Launches Wachovia’s CollegeReady Magazine |
PACE COMMUNICATIONS HAS BANNER YEAR WITH RECORD NUMBER OF AWARD-WINNING PUBLICATIONS AND NEW HIGH-PROFILE CLIENTS Greensboro, NC (January 4, 2008)—A leader in creating custom content, Pace Communications had a record-breaking 2007, with new client acquisitions, awards, and personnel growth. Over the course of the year, Pace launched several new publications and gained new contracts to produce publications for a wide variety of B2B, technology and travel clients, including Southwest Airlines, Syngenta, Wachovia Education Finance, Wachovia Securities, Bluetooth Special Interest Group, Listingbook.com and California State Automobile Association. “These are exciting times—we brought on some fantastic new clients in 2007, and we are looking forward to taking their communications programs to the next level,” said Craig Waller, Chief Marketing and Sales Officer at Pace Communications. “We are seeing growth in custom publishing take off because it engages consumers on a deeper level and provides measurable results. It is exciting to be a part of the record-breaking growth in this market.” In addition to winning significant new business, Pace has been investing in digital platforms—2007 saw the acquisition of a digital agency, Pixels, now Pace Interactive. As well as providing Web presence for existing clients, Pace Interactive launched new projects for Listingbook.com and took the lead on The North Face’s online magazine, www.exploreepic.com. As a result of new client acquisitions, the Pace family has been expanding rapidly, with company growth of 20% in 2007 and an employee pool now 250 deep with some of the most significant talent in the publishing and advertising industries. While Pace has captured new business, it has continued to win accolades for its existing publications from the industry experts. In 2007, the company was honored with over 100 awards, including ten Folio: Ozzie and Eddie Awards and eighteen Custom Publishing Council Pearl Awards, more than any other custom publisher. Consumers and advertisers backed the praise of publishing experts by giving Pace publications their reading time and their advertising dollars, respectively. According to MRI data for Fall 2007, inflight magazines regularly get more time with the nation’s top earners, and leading the pack is Pace-published United Airlines’ Hemispheres magazine. Hemispheres now boasts an audience of 2.2 million monthly readers with the highest median household income, $123,233, of any national publication. As the nation’s most affluent print title, Hemispheres beat out business stalwarts The Wall Street Journal, Barron’s, Fortune and Forbes, as well as leading travel, epicurean, women’s and men’s magazines. “As traditional boundaries in the media world break down, our expertise in creating media-led communities for organizations is becoming more and more sought after,” said Waller. “We have a company full of leading writers, designers and strategists who create engaging and award-winning programs for our clients. When you add our expertise in generating advertising sponsorship revenue, Pace becomes a stand-out business in a flourishing category.” Pace’s clients also include Delta Air Lines, Four Seasons Hotels & Resorts, US Airways and Wachovia Wealth Management.
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